Brand Development / Identity Design

Brand development - or identity design - always begins with a concept.  What does your organisation represent to you?  And what does it mean to the people that love your products & services?

Only once we understand your ethos - and have brainstormed it down to a series of key phrases - can we learn how best to respresent it to your most important stakeholders.

At this stage we introduce shapes & text: we experiment together until we find the ideal combination of words and design that perfectly represents your brand and its goals.

Once your new brand is set in stone, we will develop guidelines to protect its usage and encourage the growth of your identity